Senior PPC Manager

- 6-10 years of hands-on experience managing Google Ads campaigns.
- Strong experience in B2B lead generation.
- Experience managing campaigns for IT services, SaaS, software development, consulting, or other high-value services.
- Proven ability to improve campaign performance and reduce wasted spend.

Candidate Profile

We are looking for someone who:

- Is hands-on and comfortable working directly inside Google Ads.
- Focuses on lead quality and business outcomes, not only clicks and impressions.
- Can identify poor-performing campaigns quickly and take corrective action.
- Understands the relationship between ads, landing pages, CRM data, and sales performance.
- Is comfortable working with senior management and presenting clear recommendations.
- Takes ownership of campaign performance and commercial outcomes.
- Experience with offline conversion tracking and CRM integration.
- Positive understanding of landing-page optimization and conversion-rate optimization.
- Strong analytical skills with proficiency in Excel or Google Sheets.




- Ability to interpret campaign and CRM data together.
- Strong written and verbal communication skills.
- Ability to work independently and take ownership of results.

- Strong knowledge of:

- Google Ads
- Google Analytics 4
- Google Tag Manager
- Search-term analysis
- Keyword match types
- Negative keywords
- Quality Score
- Conversion tracking
- Bidding strategies
- Remarketing

Candidate Profile

We are looking for someone who:

- Is hands-on and comfortable working directly inside Google Ads.
- Focuses on lead quality and business outcomes, not only clicks and impressions.
- Can identify poor-performing campaigns quickly and take corrective action.
- Understands the relationship between ads, landing pages, CRM data, and sales performance.
- Is comfortable working with senior management and presenting clear recommendations.
- Takes ownership of campaign performance and commercial outcomes.

📌 Senior PPC Manager (Kolkata)
🏢 Capital Numbers Infotech
📍 Kolkata