Senior Manager- Marketing (Mumbai)

Senior Manager- Marketing (Mumbai)

06 Aug
|
HDFC Life
|
Mumbai

06 Aug

HDFC Life

Mumbai

Purpose of Job:

We are seeking a highly creative, strategic, and execution-focused communications professional to drive integrated corporate communications, stakeholder engagement, employee advocacy, brand activations, and events for the organization. The role will be instrumental in shaping and amplifying the corporate narrative through compelling storytelling, impactful campaigns, and innovative engagement platforms that strengthen corporate reputation, employer brand, and stakeholder trust. The incumbent will partner closely with business and functional leaders to conceptualize and deliver high-impact communication initiatives while managing agency ecosystems and large-scale events end-to-end. The ideal candidate should bring a strong foundation in advertising, brand communications, events, or experiential marketing, preferably with prior experience in leading advertising agencies, event management firms, or reputed corporate communication functions.

Duties & responsibilities:

Corporate Communications

- Drive integrated communication strategies that strengthen corporate reputation, employer brand, and stakeholder engagement.
- Develop impactful narratives, campaigns, and content aligned with business priorities.

Employee & Stakeholder Engagement

- Lead communication and engagement initiatives for employees, partners, distributors, and key stakeholders.
- Support leadership communications, townhalls, and strategic engagement platforms.

Campaigns & Creative Management

- Conceptualize and execute high-impact communication campaigns across channels.
- Manage creative agencies and ensure quality,



consistency, and effectiveness of all communication.

Events & Activations

- Lead end-to-end execution of corporate events, leadership forums, partner engagements, and brand activations.
- Deliver innovative, technology-led experiences that enhance engagement and brand visibility.

Agency, Vendor & Budget Management

- Manage agency and vendor partnerships, performance, budgets, and governance.
- Drive cost efficiencies while maintaining execution excellence.

Innovation & Execution Excellence

- Leverage emerging technologies, AI tools, and digital platforms to enhance communication effectiveness.
- Ensure timely delivery, operational compliance, and measurable business impact across all initiatives.

Preferred candidate profile :

- Strong understanding of branding, marketing communications, storytelling, and audience engagement.
- Excellent verbal, written, and presentation skills.
- Strong creative judgment with the ability to evaluate concepts and communication effectiveness.
- Ability to manage cross-functional stakeholders and influence without authority.
- Solid commercial acumen with focus on cost efficiencies and resource optimization.
- Familiarity with digital communication channels, social media, and emerging communication technologies.
- Working knowledge of governance, audit, procurement, and budgeting processes.

Professional Experience:

- 812 years of experience in Corporate Communications, Brand Communications, Advertising, Marketing Communications, Events, Activations, Employer Branding, or Experiential Marketing.

📌 Senior Manager- Marketing (Mumbai)
🏢 HDFC Life
📍 Mumbai

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