06 Aug
|
Accenture
|
Mumbai
Skill required: Marketing Operations - Campaign Management
Designation: Campaign Management Sr Analyst
Qualifications:Any Graduation
Years of Experience:5 to 8 years
What would you do The Campaign Specialist is responsible for executing and managing end-to-end multi-channel marketing campaigns, ensuring timely delivery, quality adherence, and performance optimization.
The role works closely with brand, analytics, CRM, and technology teams to deliver personalized, data-driven customer experiences across channels.
What are we looking for Education
- Bachelors degree in marketing, Business, Technology, or related field
Relevant years of experience in Campaign Management / Marketing Operations
- Experience in end-to-end campaign lifecycle
- Exposure to multi-channel marketing
Roles and Responsibilities:
- Execute and manage multi-channel campaigns (Email, Push, SMS, Web, CRM)
- Build audience segments, workflows, and deploy campaigns
- Conduct QA, UAT, and ensure error-free execution
- Manage campaign tracking, documentation, and reporting
- Analyze campaign performance and optimize using insights
- Collaborate with cross-functional stakeholders
- Identify automation and process improvement opportunities
- Required Skills
- Experience with CRM/campaign tools (Adobe Campaign, SFMC, Marketo, Braze, Eloqua)
- Knowledge of SQL, HTML/CSS (preferred)
- Understanding of data structures and campaign workflows
- Solid analytical and communication skills
- Ability to work in SLA-driven environments
Qualification Any Graduation
📌 Campaign Management Sr Analyst (Mumbai)
🏢 Accenture
📍 Mumbai