We are looking for a proactive and result-oriented Email Marketing Executive with proven experience in B2B email outreach and lead generation. The ideal candidate should have hands-on expertise in planning and executing email campaigns that generate high-quality leads for IT services in international markets.
Key Responsibilities
Plan, execute, and optimize email marketing campaigns.
Generate qualified B2B leads for SEO, Website Development, Mobile Application Development, Digital Marketing, and Custom Software Development services.
Identify and target potential clients across the USA & Canada markets.
Build, manage, and maintain high-quality prospect databases.
Personalize email campaigns to improve open, reply, and conversion rates.
Track campaign performance and continuously optimize for better results.
Coordinate with the Sales/Business Development team for lead handover and follow-ups.
Generate leads through Linkdin Sales Navigator,Email Marketing,
Cold Calling ,Online Bidding Platforms(Upworks/Freelancer),and other lead generation channels
Requirements
2-5 years of experience in Email Marketing and Lead Generation.
Hands-on experience in B2B outreach for IT services.
Must have access to 300+ verified business email IDs or the ability to build and maintain quality prospect lists.
Strong understanding of cold email outreach, lead generation, and email deliverability.
Excellent written English communication skills.
Experience with email marketing and outreach tools is preferred.
Hands-On Experience with Linkdin Sales Navigator,Linkdin Outreach ,and B2B Prospecting
Preferred Skills
Knowledge of LinkedIn lead generation and prospecting.
Experience targeting international clients (USA & Canada).
Familiarity with CRM tools and lead management.
What We're Looking For
Self-motivated and target-driven qualified.
Strong analytical and communication skills.
Ability to work independently and deliver measurable results.