Performance Marketer (Noida)

Performance Marketer (Noida)

06 Aug
|
AutoBit
|
Noida

06 Aug

AutoBit

Noida

About Autobit

Autobit Software Services builds Fintrabit, a white-label trading terminal for proprietary trading firms, brokers, and crypto exchanges, and ONQL, an open-source declarative query language. Alongside its product business, Autobit runs Autobit Marketing Services, a B2B marketing agency arm serving retainer clients across lending, NBFC, and D2C. The company is headquartered in Noida with an entity in Dubai, and operates as a lean, ~30-person team spanning tech, marketing, and HR.

About the Role

We're hiring a hands-on Performance Marketer to own paid acquisition and campaign performance for Autobit. The role spans two fronts: driving qualified pipeline for Fintrabit's prop firm, broker, and crypto exchange audience, and as Autobit Marketing Services scales executing paid campaigns for retainer clients across D2C, NBFC, and fintech/lending. You'll work closely with the Marketing Manager, content, and design to plan, launch, track, and optimize campaigns end-to-end.

What You'll Do

Campaign Execution

- Plan, launch, and manage paid campaigns across Google Ads, Meta Ads Manager, and LinkedIn Campaign Manager — for Fintrabit and for Marketing Services client accounts
- Build and continuously optimize acquisition funnels, from ad creative and targeting through landing page conversion
- Run structured A/B tests on creative, copy, audience segments, and bidding strategies

Tracking & Reporting

- Set up and maintain conversion tracking and attribution (GA4, Google Tag Manager, Meta Pixel/Conversions API)
- Own CAC, ROAS, and lead-quality reporting; turn performance data into clear, actionable recommendations




- Close the loop with sales/BD on lead quality — for Fintrabit's decision-maker outreach and Marketing Services' client pipelines

Technical & On-Page Marketing Hygiene

- Audit and fix foundational marketing gaps — meta tags, indexing, social proof, page speed — in coordination with the tech team
- Work with design and content to keep landing pages and creative aligned to campaign goals

Cross-Functional Collaboration

- Partner with the Marketing Manager to prioritize spend across Fintrabit growth and Marketing Services retainer deliverables
- Coordinate with content and graphic design on creative asset needs and turnaround times

What We're Looking For

- 2–4 years of hands-on experience running paid performance marketing campaigns (Google Ads, Meta Ads, LinkedIn Ads)
- Working knowledge of GA4, Google Tag Manager, and pixel/conversion API setup
- Comfortable owning budget allocation and reporting on CAC, ROAS, and LTV
- Solid Excel/Google Sheets skills for campaign analysis
- Ability to work independently in a fast-moving, resource-lean environment

Nice to Have

- Experience marketing to BFSI, fintech, NBFC, or B2B SaaS audiences
- Prior agency-side experience managing multiple client accounts simultaneously
- Familiarity with CRM/marketing automation tools (e.g., Zoho)
- Interest in or exposure to trading, capital markets, or crypto

What Success Looks Like

- Predictable, improving CAC and lead quality for Fintrabit's prop firm/broker/exchange pipeline
- Measurable, reportable campaign performance (ROAS, cost-per-lead) for Marketing Services retainer clients
- A documented, repeatable playbook for launching and scaling campaigns across verticals

📌 Performance Marketer (Noida)
🏢 AutoBit
📍 Noida

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