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About

One of Indias leading third-party logistics service providers for e-commerce, express parcel, and value-added services. Helping e-commerce brands, D2C companies, marketplaces, retailers, quick commerce platforms and enterprises with supply chain, logistics and last-mile delivery solutions.

Objective

The agency should help identify, refine, and target high-potential customer segments and decision-makers to drive awareness, qualified leads, and conversions.

Details of the brief:

- Preferred advertising platforms: Open to recommendations. Looking for platforms that can effectively drive awareness, engagement, and conversions.
- Budget indication: No fixed budget has been determined yet. We would like the agency to recommend an appropriate investment level based on objectives and expected outcomes.
- Scope of work: End-to-end support across both media buying and creative strategy/execution.
- Key Performance Indicators (KPIs):Awareness: Reach, impressions, brand lift, share of voice, website traffic growth.
- Conversions: Leads generated, conversion rate, cost per lead (CPL),



customer acquisition cost (CAC), return on ad spend (ROAS), revenue attributed to campaigns.
- Audits Optimization: Initial audit of current marketing performance, channel and campaign audits, creative performance analysis, landing page optimization recommendations, and ongoing testing and optimization insights

Target Audience/Customers:

Businesses requiring logistics and last-mile delivery solutions, including e-commerce brands, D2C companies, marketplaces, retailers, quick commerce platforms, and enterprises with supply chain and fulfillment needs.

Key stakeholders include

- Founders
- CEOs
- COOs
- Operations Heads
- Supply Chain Leaders
- Logistics Managers
- E-commerce Leaders
- Procurement Teams
- Business Owners

What is needed:

Your best-fit credentials for the brief

Sample work/case studies in B2B marketing and lead generation

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

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