06 Aug
|
Mangalayatan University
|
Noida
06 Aug
Mangalayatan University
Noida
Affiliate Marketing Specialist EdTech
Location: Noida
Job Type: Full-Time
Position Overview Mid-level (5 +years preferred)
Position Overviews
We are seeking a metrics-driven EdTech Affiliate Marketing Specialist to scale our student and professional acquisition channels. You will build and manage relationships with high-impact partners, including education bloggers, student influencers, academic networks, and career coaches.
Your goal is to drive high-intent trial sign-ups, course enrollments, and subscription renewals while maintaining an effective Cost Per Acquisition (CPA).
What Youll Do (Responsibilities)
- EdTech Partner Recruitment: Identify and onboard education influencers, study-grammers, parenting bloggers, university student groups, and professional development networks.
- Relationship & Campaign Management: Manage day-to-day communications with affiliates, equipping them with product updates, seasonal student discounts, and marketing collateral.
- Campaign Strategy: Plan high-impact promotions timed around peak academic cycles (e.g., Back-to-School, New Year career resolutions, and exam seasons).
- Creative Coordination: Collaborate with the content team to create educational landing pages, review assets, and banner creatives that accurately explain our software/courses.
- Data & ROI Tracking: Monitor key metrics including Lead-to-Paid conversion rates,
Average Order Value (AOV), Customer Lifetime Value (LTV), and monthly recurring revenue (MRR).
- Compliance: Ensure all affiliate promotions align with data privacy standards (like COPPA or GDPR if targeting minors) and do not make misleading educational or income-guarantee claims.
- What Were Looking For (Requirements)
- Proven Track Record: 5+ years of affiliate or partner marketing experience, preferably within EdTech, subscription SaaS, or consumer digital products.
- Platform Expertise: Hands-on experience with affiliate tracking networks (e.g., Impact.com, Share A Sale, Reward ful) or setting up custom referral links.
- Analytical Mindset: Proficient in Google Analytics 4 (GA4) and Excel to track complex user journeys from initial click to eventual course completion.
- Communication Skills: Exceptional relationship-building skills to pitch and negotiate commission models with educators and content creators.
- Industry Savvy: Deep understanding of the modern learner's mindset and digital behavior.
Benefits & Perks
- Competitive base salary + performance bonuses tied to enrollment/subscription milestones.
- [Free access to our entire platform/course catalog for you and your famil
- [Health, dental, and vision insurance options]
- [Flexible remote working environment
📌 Affiliate Marketing Specialist (Noida)
🏢 Mangalayatan University
📍 Noida