We are looking for an accomplished and business-driven Sales & Operations Head E-Commerce Business to lead the end-to-end growth, profitability, and operational excellence of our online business across Apparel, Footwear, Fragrance, Innerwear, Accessories, and other lifestyle categories.
The incumbent will own the overall performance of the e-commerce business across D2C, B2B, marketplaces, and emerging digital channels, with complete accountability for revenue growth, profitability, customer experience, operational efficiency, and strategic partnerships. This role requires a commercially astute leader with a proven track record of scaling large e-commerce businesses while building high-performing teams and driving cross-functional collaboration.
Key Responsibilities
Business Leadership & P&L; Ownership
- Own the annual business plan, sales targets, profitability, and key operating metrics for the e-commerce business.
- Develop and execute short- and long-term business strategies to achieve sustainable growth, market leadership, and superior customer experience.
- Drive revenue, GMV, contribution margin, and EBITDA through effective commercial planning and execution.
- Identify new business opportunities, strategic partnerships, and digital growth Initiatives to expand the online business.
Sales, Marketplace & Channel Growth
- Lead business growth across D2C, B2B, marketplaces, and other digital commerce channels.
- Build strategic relationships with marketplace partners and negotiate commercial terms, promotional investments, and annual business plans.
- Monitor channel-wise performance and implement initiatives to improve sales, profitability, and market share.
- Drive assortment expansion, pricing strategy, promotional planning, and portfolio optimization.
Digital Commerce & Customer Experience
- Own the performance, growth,
and customer experience of the brand website and digital storefronts.
- Improve website conversion, customer acquisition, retention, average order value (AOV), and customer lifetime value (CLV).
- Partner with Marketing to drive traffic through performance marketing, CRM, SEO, social media, affiliate marketing, and customer engagement initiatives.
- Ensure superior customer experience across the entire online buying journey.
Operations & Supply Chain Excellence
- Lead end-to-end e-commerce operations, including order management, inventory planning, fulfillment, logistics, returns, and customer service.
- Ensure adherence to marketplace SLAs and optimize fulfillment efficiency, delivery performance, and return management.
- Collaborate with Supply Chain, Warehouse, IT, Finance, Merchandising, and Customer Service teams to improve operational productivity and customer satisfaction.
Merchandising & Inventory Management
- Drive merchandise planning, demand forecasting, inventory optimization, and product availability across all online channels.
- Ensure healthy inventory turns while minimizing stock-outs and excess inventory.
- Plan and execute promotional calendars in collaboration with Category, Marketing, and Buying teams.
Financial & Business Performance
- Own channel-wise profitability, commercial settlements, account reconciliation, and business performance.
- Review dashboards and business KPIs to identify opportunities for revenue growth, margin improvement,
and cost optimization.
- Drive data-led decision-making through regular business reviews and performance analytics.
Leadership & Organization Development
- Build, lead, and mentor a high-performing team of 4050 professionals.
- Foster a culture of ownership, innovation, accountability, collaboration, and continuous improvement.
- Drive talent acquisition, capability development, succession planning, and employee engagement.
- Lead cross-functional collaboration to deliver business objectives and organizational goals.
Desired Candidate Profile
- 12-20 years of progressive experience in e-commerce, preferably within Apparel, Fashion, Footwear, Lifestyle, or Consumer Retail.
- Proven experience in independently leading end-to-end e-commerce sales and operations with P&L; ownership.
- Strong expertise in D2C, B2B, marketplaces, digital marketing, merchandising, supply chain, and online operations.
- Demonstrated success in scaling online businesses while improving profitability and customer experience.
- Solid commercial acumen, analytical ability, and strategic decision-making skills.
- Excellent stakeholder management, negotiation, and leadership capabilities.
- Outstanding communication, presentation, and interpersonal skills.
- Proven experience in leading and developing large cross-functional teams.
Preferred Skills
E-Commerce Business Leadership
P&L; ManagemenT
D2C, B2B & Marketplace Management
Sales & Revenue Growth
Commercial Negotiation
Digital Marketing & Growth
Merchandising & Category Management
Inventory Planning & Demand Forecasting
Supply Chain & Fulfillme
Customer Experience & CRM
Business Analytics & MIS
Team Leadership & People Development
Interested candidate may share their Resume on
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📌 HEAD- SALES & Operation (Ecommerce) (New Delhi)
🏢 Cantabil Retail India
📍 New Delhi