Job Title: Area Sales Manager

We are seeking a dynamic, result-oriented Area Sales Manager to oversee and drive sales growth for our brands across the retail channel in Madhya Pradesh. The ideal candidate will possess deep-rooted connections with retail owners and purchase managers in the region, along with extensive experience in the liquor industry.

Location: Madhya Pradesh, India

Responsibilities:

1) Develop and maintain strong relationships with retail owners, purchase managers.

2) Drive sales growth in retail channel by identifying and pursuing new business opportunities within the designated territory.

3) Conduct regular visits and meetings with retail owners, purchase managers, to understand their requirements and address any issues or concerns and follow up on orders.

4) Negotiate contracts and agreements with retail outlets to ensure mutual benefit and long-term partnerships.

5) Monitor market trends, competitor activities,



and customer feedback to identify opportunities for growth and improvement.

6) Prepare and present regular reports on sales performance, market trends, and customer insights to senior management.

Requirements:

1) Minimum of 15 years of sales experience in the liquor or FMCG (Food & Beverages only) industry, with at least 10 years of specific experience managing the retail trade in Madhya Pradesh.

2) Robust familiarity with the MP retail landscape, including established contacts with key retail owners and purchase managers.

3) Proven track record of achieving sales targets and driving business growth.

4) Excellent communication, negotiation, and relationship-building skills.

5) Ability to work independently and as an effective team player in a fast-paced environment.

6) Bachelor's degree in Business Administration, Marketing, or related field is preferred.

📌 Area Sales Manager (Bhopal)
🏢 Devans Modern Breweries
📍 Bhopal