Role & responsibilities

- Leading a team of digital marketers and ensuring high-quality performance and culture.
- He / She should have extensive experience in various aspects of digital marketing, such as google analytics, content and social media, and be able to manage the marketing budget effectively.
- Plan and execute all digital marketing campaigns, including SEO/SEM, marketing database, email, social media advertising campaigns.
- Proven track record building SEO, Content Marketing and social media strategy from scratch. Experience with Marketing Automation
- Generate high-quality leads on Facebook, Instagram, and LinkedIn through targeted and engaging campaigns.
- Run display ads across various social media platforms to maximize brand exposure and audience reach.
- Design, build, and maintain a solid and cohesive social media presence, ensuring consistent branding and engagement.
- Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights and optimize spend and performance based on the insights.
- Brainstorm new and creative growth strategies.
- Thorough understanding and hands on experience of online marketing, audience targeting/segmentation
- Plan, execute, and measure experiments and conversion tests, like A/B testing and multivariate experiments to refine marketing strategies
- Optimize campaign costs and performance, with a focus on reducing the cost per lead through data-driven insights.
- Utilize analytical abilities to assess audience engagement across multiple channels, informing strategic decisions.




- Assist in setting up and optimizing marketing funnels, including click funnels and conversion funnels, to improve conversion rates.
- Conduct ongoing keyword discovery, expansion, and optimization to improve search engine rankings and drive organic traffic growth.
- Research and implement search engine optimization recommendations, including on-page, off-page, and technical strategies.
- Collaborate with internal teams to create landing pages and optimize user experience.
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.
- Experience managing, coaching and developing people and teams
- Excellent stakeholder management and relationship building skills
- Strong communication skills
- Entrepreneurial spirit and drive.

Preferred candidate profile

- Bachelors degree in marketing or a relevant field.
- In-depth knowledge of various social media platforms, best practices, and website analytics.
- A solid understanding of HTML, CSS, and JavaScript is required.
- Web Analytics tools like Google Analytics, SEMRush, Mixpanel, AppsFlyer, Zoho, HubSpot etc.
- Highly creative with excellent analytical abilities.
- Outstanding communication and interpersonal skills.
- Up to date on the latest trends and technologies in digital marketing.

Pls note: Only candidates with relevant experience in Digital Marketing and team management should apply. Applications from candidates without hands-on experience in SEO, Google Ads, Meta Ads, Performance Marketing, or Digital Marketing campaign management will not be considered .

Contact Number- (phone hidden)

📌 Sr Digital Marketing Executive (Jaipur)
🏢 Proowrx
📍 Jaipur