- Ensure achieving of Secondary / Primary Sales targets; and ensure right product Mix
- Will be required to do Distributor management & Secondary management from Retailers. Handle A, B class retailers, along with Distributors.
- Ensure Town penetration, ensure current customer acquisition, and existing customer retention
- Ensure Numeric Distribution in each town
- Ensure Collections of Receivables as per norms
- Ensure distributors work as per Norms or Guidelines
- Will also be required to visit sites as part of his working, sites where Interior Work is happening / and engage with Carpenters who apply Laminates product category on Wood Substrate.
- Ensures timely communication of all initiatives to all Front liners. Timely communication of secondary schemes to team, to market, and ensure smooth implementation.
- Ensure all visibilities in outlets are put up as per norms
- Ensure PJP is followed for self, and team - and share PJP variance analysis
- Usage of CRM system, and understanding Secondary data reports shared by BM from time to time

📌 Channel Sales Executive (Moradabad)
🏢 Merino Industries
📍 Moradabad