- Achieve Sales Targets
- Drive primary and secondary sales as per monthly and annual targets.
- Monitor sales performance and implement corrective actions.
- Distributor Management
- Appoint, manage, and develop distributors.
- Ensure proper stock availability, billing, collections, and ROI.
- Team Management
- Lead and guide Sales Officers, Territory Sales Executives, and Sales Representatives.
- Conduct market visits, coaching, and performance reviews.
- Market Coverage & Distribution
- Increase outlet coverage and product availability.
- Expand distribution in existing and recent markets.
- Retail Execution
- Ensure visibility, merchandising, promotions, and scheme implementation at retail outlets.
- Monitor execution standards in the market.




- Collection & Outstanding Management
- Ensure timely collections from distributors and control outstanding payments.
- Maintain healthy credit discipline.
- Market Intelligence
- Track competitor pricing, schemes, product launches, and market trends.
- Share insights and opportunities with management.
- Business Development
- Identify growth opportunities and develop action plans to increase sales and market share.
- Reporting & Analysis
- Prepare sales reports, forecasts, beat plans, and business reviews.
- Analyze sales data and productivity metrics.

📌 Area Sales Manager (South Goa)
🏢 Euro India Fresh Foods
📍 South Goa