Role: Creative Content Director/Head/Lead

Reporting to: CMO

Brief:

We are looking for a hands-on Creative Content Director/Head/Lead to own end-to end content strategy, production, and operations across our brand portfolio.

The ideal candidate has run high-volume content engines campaign, and social at scale, and knows how to build repeatable systems (not just one-off creative) that keep quality consistent as output grows.

This role requires robust content operations chops, experience integrating AI into content pipelines, and enough of a performance lens to know which content actually moves the needle.

Key Responsibilities:

Content Strategy & Production at Scale

- Own end-to-end content production for campaign, and social from concept and briefing to shoot, post-production, and final QA

• Build and run high-volume content pipelines without compromising consistency or quality

- Develop scalable content systems and visual frameworks that work across formats
- Own the content calendar and ensure on-time delivery against daily/weekly/monthly targets

AI-Driven Content Operations

Introduce and run AI-led content workflows (image generation, editing, tagging, automation) to cut production time and cost

- Continuously identify tools and process changes that improve turnaround time, throughput, and output quality
- Set up QA and governance so AI-assisted content still meets brand and quality standards

Brand Storytelling & Visual Identity

- Ensure consistent brand voice, visual identity, and storytelling across web, social, etc.
- Translate brand and campaign briefs into visual references, theme boards, and creative direction for on-set teams

Production & Vendor Management





- Plan and execute photo/video shoots that deliver against project goals and timelines
- Manage and scale relationships with external vendors, photographers, studios, and production partners on need basis
- Troubleshoot on-set and production issues in real time, balancing quality against deadlines

Performance Feedback Loop

- Use engagement, CTR, CVR, and conversion data to decide what content gets produced next
- Partner with performance marketing to understand what's working and adjust content strategy accordingly
- Report on content output, efficiency gains, and business impact to leadership

What We Are Looking For : Mandatory Requirement

- Experience in content production or creative direction
- Proven experience running high-volume content pipelines in D2C, e-commerce, fashion/beauty, or digital-first environments
- Track record of building scalable content systems and cutting production timelines through process/tooling changes
- Experience managing external vendor/agency relationships
- Hands-on experience with AI-driven content tools and workflows
- Strong communication and stakeholder management skills across cross-functional teams

Additional Requirement

- Comfortable working with data: can read a Meta dashboard and translate CPP/ROAS into content decisions
- Proficiency with the Adobe Creative Suite and/or equivalent design/production tools will be added advantage

Who You Are - - - -

Insightful you understand what customers care about and turn those insights into meaningful content

Adaptable you can shift tone, format, and strategy based on platform and audience needs

Ownership Driven you proactively push work forward without constant follow-ups

Detail Oriented you care about clarity, consistency, and quality

📌 Creative Content Director/Head- Gurugram-C
🏢 Talent Corner HR Services
📍 Gurugram