06 Aug
|
Iquanti
|
Bengaluru
Location:
Bangalore - Hybrid (3days WFO)
Reports To:
Director -Engagements
Role Overview
The Engagement Manager - Organic Growth (SEO & GEO) will lead strategic organic growth engagements for enterprise clients, helping them maximize visibility, customer acquisition, and business outcomes across both traditional search engines and emerging AI-powered discovery platforms. This individual will serve as the primary client-facing lead, partnering with clients and internal SEO, Content, Analytics, UX, Data Science, and Technology teams to develop and execute integrated search strategies. The role requires expertise in Enterprise SEO, Generative Engine Optimization (GEO), Technical SEO, Content Strategy, Search Analytics, AI-driven search experiences, and digital business strategy. The ideal candidate combines strong consulting and stakeholder management skills with deep search expertise and the ability to translate business challenges into scalable organic growth solutions.
What You'll Be Doing
- Serve as a trusted advisor to clients on SEO, GEO, search trends, AI-driven discovery, and evolving search ecosystems.
- Develop organic growth roadmaps aligned to client business objectives, customer acquisition goals, and revenue targets.
- Partner with senior client stakeholders to integrate organic growth strategies into broader digital marketing and business initiatives.
- Lead Quarterly Business Reviews (QBRs), strategic planning sessions, and executive-level client discussions.
- Build strong client relationships and become a trusted partner for search and organic growth strategy.
Organic Growth Strategy (SEO & GEO)
- Lead enterprise SEO and GEO strategies across:
- Technical SEO, Content Strategy & Optimization, Information Architecture, Authority Building, Entity Optimization, AI Search Visibility, Generative Engine Optimization (GEO).
- Develop strategies to improve visibility across: Google Search, Google AI Overviews, ChatGPT, Gemini, Perplexity
- Emerging AI-powered discovery platforms
- Identify growth opportunities through keyword, audience, competitive, market, and search behavior analysis.
- Drive forecasting, prospect sizing, and business case development for organic growth initiatives.
- Collaborate with content, analytics, and data science teams to create AI-ready content and scalable search frameworks.
Analytics & Problem Solving
- Analyze organic traffic, rankings, conversions, engagement metrics, and business KPIs to identify growth opportunities.
- Translate complex business challenges into actionable SEO and GEO strategies.
- Utilize data from: GA4, Google Search Console, Adobe Analytics, SEMrush, Ahrefs, Screaming Frog, Looker Studio, AI-powered search and content intelligence platforms.
- Conduct SEO/GEO audits and prioritize recommendations based on business impact and implementation effort.
- Present findings, recommendations, and growth opportunities to executive stakeholders.
Program & Delivery Management
- Own end-to-end management of organic growth engagements from strategy through execution and measurement.
- Lead cross-functional teams comprising SEO specialists, content strategists, developers, UX teams, analytics resources, and data scientists.
- Drive implementation of recommendations and ensure timely delivery against agreed roadmaps.
- Monitor project health, identify risks, and proactively manage stakeholder expectations. Ensure delivery of measurable outcomes including traffic growth, AI search visibility, rankings, conversions, and revenue impact.
- Manage client escalations and drive resolution in partnership with delivery teams.
Commercial & Account Management
- Drive client satisfaction, retention, and long-term account health.
- Identify opportunities for account expansion, upsell, and cross-sell of iQuanti capabilities.
Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.
📌 Engagement Manager (Bengaluru)
🏢 Iquanti
📍 Bengaluru