Mission :

Own the UI/UX, conversion, and engagement performance of Sleek's websites, turning site visitors into funnel entrants through continuous optimisation, experimentation, and AI-driven user experiences. Over time, own the full visitor-to-funnel-start conversion rate across all markets..

Outcomes:

- Outcome 1 (1-6 Months): Improve Funnel Entry Conversion.
- Improve visitor-to-funnel-start conversion rate across all Sleek websites
- Optimise landing pages, CTAs, and funnel entry messaging
- Align traffic intent with landing experience

- Outcome 2 (1-6 Months): Drive Lead Generation on Paid Channels.
- Improve lead generation rate on top paid landing pages
- Run A/B tests on page structure, copy, and layout
- Collaborate with paid marketing to ensure intent alignment

- Outcome 3 (1-12 Months): Introduce AI-Driven Funnel Experiences.
- Launch an AI-driven advisor for service and price discovery
- Optimise site for LLM-driven discovery and emerging AI browsing (GEO/Web MCP)
- Use AI tools to improve workflows and funnel efficiency

- Outcome 4 (12+ Months): Step Up into Full Funnel Ownership.
- Develop deep understanding of funnel economics and user behaviour
- Influence pricing, packaging, and monetisation decisions
- Progressively own end-to-end funnel performance for a market

Must-Have Experience:

- 4 to 7 years in eCommerce, CRO, Digital Product, or UX-focused growth roles this is not a content, SEO, or paid media role
- Builds with AI, not just uses it has personally designed or deployed AI-powered workflows, automations, or agents to solve business problems; treats AI as a systems-building capability, not a copy or ideation aid




- Hands-on experience improving website UI/UX, designing page components, and rewriting value propositions and copy to improve conversion
- Proven track record improving landing page and funnel conversion performance with measurable outcomes
- Hands-on with experimentation, analytics, and behavioural tools (GA4, Hotjar, VWO, Mixpanel or similar)
- Strong understanding of CRO, user behaviour, funnel optimisation, and customer decision-making
- Cross-functional experience working with Product, Engineering, Design, or Marketing teams to ship on-site improvements
- Note: AI ability will be assessed via a case study + debrief as a mandatory step in the interview process

Must-Have Attributes:

- Customer-Centric Thinker: Thinks from the customer s point of view and deeply understands user intent, behaviour, friction, and decision drivers.
- Ownership: Takes accountability for outcomes, conversion performance, and revenue impact.
- Data-Driven: Uses data, customer insights, and experimentation to make decisions.
- Structured Thinking: Able to prioritise problems and simplify complexity.
- Experimentation Mindset: Tests fast, learns quickly, and iterates continuously.
- Systems Thinker: Understands how traffic, messaging, UX, pricing, and funnels work together.




- Solid Collaborator: Works effectively across Marketing, Revenue, Product, and Platform teams.

What You ll Be Responsible For:

- Own UI/UX optimisation and conversion performance across 6-7 Sleek websites
- Optimise landing pages, value propositions, and website copy to improve conversion
- Design and iterate on website components to improve engagement and funnel entry
- Run A/B tests and CRO experiments; track, measure, and act on results
- Identify and reduce funnel drop-offs and friction points based on data and user behaviour
- Track website performance metrics and make data-driven decisions continuously
- Introduce AI-driven funnel experiences to improve UX and conversion
- Use AI tools to improve workflows, insights, and experimentation efficiency
- Collaborate with Paid, Revenue, Product, and Platform teams on conversion initiatives
- Progressively take ownership of end-to-end funnel performance for a market

KPIs

- Primary: Visitor to Funnel Start Rate
- Landing Page Conversion Rate
- Funnel Drop-off Reduction

- Experimentation Velocity

Long-term

- Site Visitor to NC Conversion Rate
- Revenue per Visitor (RPV)

One-Line Expectation:

- Convert high-intent visitors into funnel entrants by owning UI/UX, copy, experimentation, and conversion performance across all Sleek websites.

Disclaimer: This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 eCommerce Manager - Demand Capture - Remote (India)
🏢 Sleek Tech
📍 India