About the role

We are looking for a hands-on Marketing Manager to own and drive all marketing activities for the clinic. This is an individual contributor role with support available, suited to someone who is comfortable both setting strategy and executing it directly. You will be responsible for building our brand across digital and offline channels, growing patient acquisition, and creating content that educates and builds trust with people navigating weight management, metabolic health, or body transformation. The ideal candidate is versatile and self-directed, equally at ease writing copy, briefing a designer, editing a short video, or digging into SEO performance. As an early member of a startup, you'll shape our marketing function from the ground up and make an outsized impact on how we reach and support patients.

Role & responsibilities

- Digital Marketing: Plan and run online marketing campaigns across channels (paid and organic), track performance, and optimize for patient acquisition and cost efficiency
- Social Media & Content Marketing: Own the content calendar and produce engaging posts across platforms; build and maintain a consistent brand voice
- Short-Form Video (nice to have): Create and edit short-form video content for social platforms, including scripting, shooting coordination, and light editing
- SEO: Improve organic search visibility through on-page optimization, keyword strategy, and content planning
- Website: Manage and continuously improve the clinic's website,



including blog content updates, landing pages, and conversion optimization
- Educational Content: Develop patient-facing educational materials on nutrition, metabolic health, GLP-1 treatment, and lifestyle change, in collaboration with clinical staff
- Print & Offline Materials: Design or brief printed marketing collateral such as brochures, flyers, and in-clinic materials
- Analytics & Reporting: Measure and report on marketing performance across channels, and use insights to refine strategy

Preferred candidate profile

- 3-5 years of marketing experience, ideally including a mix of digital and content marketing
- Proven ability to navigate ambiguity and run marketing independently, from strategy through execution ("full-stack" marketer)
- Strong content creation skills across formats: written copy, social posts, and short-form videos
- Hands-on experience with SEO, website management (CMS platforms), and digital advertising tools
- Familiarity with design and/or video editing tools (e.g., Canva, Adobe Creative Suite, CapCut, or similar)
- Experience using AI tools to produce content (copy, images, video, or ideation) preferred
- Experience in healthcare, wellness, nutrition, or a related field is a robust plus
- Excellent communication skills in English and Hindi
- Data-driven mindset, with the ability to measure performance and iterate
- Positive attitude, willingness to learn, and ability to thrive in a startup environment

📌 Marketing Manager (India)
🏢 Meta Glow
📍 India