B Marketing Lead (India)

B Marketing Lead (India)

07 Aug
|
Saaki Argus And Averil Consulting
|
India

07 Aug

Saaki Argus And Averil Consulting

India

Role:B2B Marketing Lead

Location: Bangalore

Experience: 2 - 5 years

Key Responsibilities

- Develop and execute B2B marketing strategies focused on lead generation, pipeline growth, and brand awareness.
- Create and manage multi-channel campaigns (LinkedIn, email, SEO, paid search, webinars, etc.).
- Collaborate with sales to align messaging, target segments, and drive qualified leads.
- Own the creation of marketing content such as whitepapers, case studies, blog posts, and email nurtures.
- Manage marketing automation and CRM tools (e.g., HubSpot, Zoho, Salesforce) to track lead lifecycle and campaign performance.
- Conduct market research and competitor analysis to refine positioning and value propositions.
- Optimize website and landing pages for lead capture and SEO.
- Track and report on key performance metrics (MQLs, CPL, CTR, CAC, etc.).

📌 B Marketing Lead (India)
🏢 Saaki Argus And Averil Consulting
📍 India

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