SoftGen is a dynamic and creative IT solutions provider specializing in the development of ERP systems tailored for businesses across diverse sectors. Our team thrives on leveraging cutting-edge technologies to create scalable and efficient software solutions. We are looking for a Digital Marketing Executive with expertise in run Google Ads, LinkedIn Ads, Facebook Ads, and WhatsApp campaigns. Key Responsibilities  Lead Generation & Sales Support  Run targeted Google Ads, LinkedIn Ads, Facebook Ads, and WhatsApp campaigns.  Collaborate with sales teams to drive conversions.  Branding & Social Media Management  Manage company presence across LinkedIn, Facebook, Instagram, and Twitter.  Create content, creatives, and campaigns to build strong online branding.  Handle WhatsApp Business API / WhatsApp Campaigns for promotions, product updates,



and client engagement.  Content & Marketing Collateral  Develop engaging content for social media, WhatsApp blasts, emailers, website, and brochures.  Coordinate with designers for impactful creatives and short videos.  Analytics & Reporting  Track campaign performance (SEO, SEM, PPC, WhatsApp CTR, SMM).  Prepare weekly/monthly reports on leads generated, conversions, and campaign ROI.  SEO & Website Optimization  Improve organic visibility with SEO and keyword strategies.  Manage landing pages to optimize lead generation.

Pay: ₹10,210.58 - ₹30,000.00 per month

Work Location: In person

📌 Jr. Digital Marketing Executive (Bhandup West)
🏢 SoftGen Solutions
📍 Bhandup West