Senior Digital Campaign Manager — Reliance Jio | Navi MumbaiWe're looking for a hands-on Senior Digital Campaign Manager to own end-to-end execution, governance, and performance analytics for customer campaigns across Jio's digital engagement channels at a scaleWhat you will ownEnd-to-end campaign lifecycle — from requirement gathering and audience segmentation through deployment and post-campaign analysisTranslation of business requirements into precise targeting and segmentation logic across channels: RCS, WhatsApp, SMS, OBD and CleverTapUAT, approval workflows and implementation readiness across all cross-functional stakeholdersCampaign performance dashboards covering acquisition, engagement, retention, upsell and cross-sellKPI tracking, root-cause analysis and continuous optimization of campaign effectivenessProcess standardization and execution governance across all campaign activitiesWhat you bring5–8 years in digital campaign management, CRM operations, or campaign analytics in a high-volume B2C environmentHands-on experience with platforms like CleverTap, RCS,



WhatsApp Business, SMS or OBDDeep understanding of customer segmentation, targeting logic and lifecycle stagesStrong analytical and dashboarding skills — you're fluent in translating data into decisionsProven track record of managing multiple campaigns simultaneously without dropping the ballBackground in Telecom, Fintech, E-commerce, Internet platforms or large-scale B2C organisations preferredBachelor's in Engineering, Statistics, Computer Science, Business or related field; MBA a plusYou'll thrive here if you areDetail-obsessed and execution-focused — you treat every campaign like it's going to a billion users (because it might)A data-driven decision maker who moves quick without sacrificing accuracyComfortable navigating multiple stakeholders and driving alignment without formal authoritySomeone who builds process where there isn't any, and tightens it where there is

📌 Online Campaign Manager (Maharashtra)
🏢 JIO
📍 Maharashtra