Concerning the Role We re on the hunt for a vibrant Social Media Specialist who can craft and implement powerful data-driven strategies to elevate our brand engage our audience and attract quality leads This role requires a unique mix of creativity analytical prowess and a solid grasp of digital platforms You ll work closely with various teams to produce captivating content execute successful campaigns and foster lively brand communities Work Schedule 10 00 AM - 7 00 PM In-office role Experience Required 3-5 years Location Indore Key Responsibilities Craft and implement social media strategies that resonate with both brand identity and business goals Plan oversee and fine-tune paid campaigns on platforms like Facebook Instagram LinkedIn YouTube and others to achieve the best return on investment Utilize advanced targeting techniques such as custom and lookalike audiences to connect with valuable segments Conduct thorough audience and market research to sharpen campaign targeting by city region or specific niche groups Collaborate with designers content creators and video teams to create engaging posts visuals and campaigns Keep an eye on campaign metrics like impressions clicks engagement and conversions and share actionable insights Work alongside SEO teams to ensure that paid and organic strategies complement each other Interact with followers answer questions and nurture community engagement through innovative content formats Stay informed about platform updates competitor moves and emerging trends to spark new ideas Partner with influencers affiliates and collaborators to broaden reach and enhance credibility Skills Qualifications A Bachelor s degree in Marketing Communications or a related field is essential 3 to 5 years of solid experience in managing social media and paid campaigns preferably in education real estate or similar industries Deep knowledge of audience targeting campaign optimization and conversion tracking is a must Hands-on experience with Facebook Ads Instagram Ads LinkedIn Ads and YouTube Ads is required Skilled in creating content calendars managing brand voice and ensuring a consistent presence across all platforms A good grasp of SEO basics and the ability to integrate them with paid media strategies Familiarity with tools like Meta Business Suite Ads Manager Hootsuite Canva and Google Analytics is important Strong communication and presentation skills with the knack for turning data into actionable insights Highly organized adaptable and able to juggle multiple projects while meeting deadlines Experience in the EdTech sector and an understanding of educators students and parents is a definite plus Preferred Add-ons Certifications in Facebook Blueprint Google Ads or other similar programs Experience with influencer marketing and collaborations with third-party partners Familiarity with email marketing strategies and CRM platforms Knowledge of design or video editing software Previous experience in the EdTech sector or with educational campaigns Why Join Us Take charge of brand growth and witness the direct impact of your strategies Become a part of a collaborative creative and supportive team atmosphere Utilize the latest tools and technologies to amplify your influence Enjoy a well-structured onboarding process with clear objectives and immediate chances to make a difference Experience a perfect blend of creativity and analytics in a role that keeps you engaged and motivated If you re excited about boosting brand success with creative social media strategies we want to hear from you Apply today and become an essential part of our growth journey

📌 Social Media Branding Specialist (Madhya Pradesh)
🏢 Small IT Startup ( Company
📍 Madhya Pradesh