Job Summary Marketing Manager will be responsible to lead and implement all marketing and promotional activities for all the business verticals of company The ideal candidate should have hands-on experience in retail marketing preferably in the jewellery or fashion lifestyle sectors with strong execution capabilities in both offline and digital domains Job Qualifications Requirements Bachelor s degree in Marketing Business or related field MBA in Marketing preferred Min 4-7 years of relevant experience in retail jewellery fashion lifestyle marketing Proven track record of executing impactful marketing campaigns Knowledge of both traditional and digital marketing tools Strong vendor management and negotiation skills Ability to travel across store locations when required Excellent verbal and written communication and interpersonal skills Proficiency in Telugu English and Hindi languages Must be competent with the Internet and all Microsoft Office applications like Excel Word PowerPoint Can work independently and in a team environment Effective time-management skills with ability to meet deadlines Job Responsibilities Execute marketing strategies aligned with brand goals and business objectives Lead the planning and rollout of store-specific seasonal and festive marketing campaigns to increase footfall and sales Collaborate with the management to define the promotional priorities and market segmentation Plan and manage new store launch promotions including ATL BTL and TTL activities Create monthly marketing calendars aligning promotions with key customer occasions and product cycles Manage vendor relationships for creative agencies media printing and event partners Coordinate the design and production of marketing collateral signage and in-store branding materials Drive local digital marketing efforts Google Ads WhatsApp Broadcasts hyper-local targeting etc in coordination with the central digital team Monitor competitor activity and customer trends to continuously refine marketing initiatives Implement and oversee customer loyalty programs and gold savings scheme promotions Organize in-store events influencer tie-ups and community-based marketing activities to increase brand engagement Track campaign performance prepare marketing dashboards and present actionable insights to leadership Ensure consistent brand messaging and visual identity across all customer touch points Monitor key marketing KPIs such as footfall cost per acquisition campaign ROI and customer acquisition Collaborate with the sales team to support local promotions offers and visual merchandising standards Continuously propose and implement innovative marketing initiatives to build brand equity and increase customer recall Job Types Full time Permanent Pay 45 000 00 - 60 651 51 per month Schedule Day shift Supplemental Pay Yearly bonus Location Satellite Ahmedabad Gujarat Preferred Willingness to travel 25 Preferred Work Location In person

📌 Marketing Manager (Gujarat)
🏢 IKON Marketing Consultant
📍 Gujarat