Location: On-site

Job Type: Full-Time

Department: Marketing & Brand Creative

Reports To: Social Media Manager / Head of Marketing

Position Overview

We are looking for a creative, energetic, and trend-obsessed Social Media Content Creator to lead our hands-on visual storytelling. In this role, you will ideate, shoot, edit, and publish high-performing multimedia content (short-form video, graphics, photos, and copy) tailored for platforms like TikTok, Instagram, YouTube, and LinkedIn.

The ideal candidate has a deep understanding of platform-native features, internet culture, and digital trends, paired with the technical skills to turn concepts into thumb-stopping visual assets.

Key Responsibilities

1. Content Production & Creation

- Video & Photo: Plan, shoot, and edit short-form and long-form video content (TikToks, Instagram Reels, YouTube Shorts, Stories).
- Graphic & Copy: Craft engaging graphics, carousels, infographics, and write compelling, platform-appropriate captions and hooks.
- On-Camera Presence (Optional/If Applicable): Serve as a brand face/voice by hosting videos, conducting street-style interviews, or participating in trending audio formats.

2. Strategy & Trend Identification

- Monitor daily social trends, viral audio, memes, and cultural moments to quickly produce relevant, brand-aligned content.
- Research competitor tactics and industry developments to keep our brand ahead of the curve.
- Collaborate with the marketing team to brainstorm campaigns and align weekly content calendars with company goals.
- 3.



Publishing & Community Management

- Schedule and post content consistently across designated platforms using tools like Buffer, Hootsuite, or native apps.
- Engage with our community by responding to comments, messages, and mentions to foster brand loyalty.

4. Performance Analytics

- Track post performance (reach, engagement rate, view duration, conversions) alongside the social media manager.
- Use analytics insights to continuously refine content formats, hooks, and posting schedules.

Qualifications & Requirements

- Experience: 1-3 years of experience managing brand social media accounts or a demonstrated track record with a strong personal creator portfolio.
- Video & Editing Skills: Proficiency in mobile and desktop video editing software (CapCut, Premiere Pro, DaVinci Resolve, or Final Cut).
- Design & Tools: Working knowledge of design tools such as Canva, Adobe Photoshop, or Illustrator.
- Copywriting: Robust written communication skills with an eye for tone, grammar, and brand voice.
- Visual Aesthetic: Sharp eye for composition, lighting, sound design, and mobile production setup.

Preferred Skills & Bonus Points

- Experience using AI content tools for workflow optimization (e.g., ChatGPT, Midjourney, AI voiceover tools).
- Experience running or collaborating on influencer partnerships and user-generated content (UGC) campaigns.
- Knowledge of basic SEO principles for social search optimization (TikTok/IG caption keywords).

📌 Social Media Content Creator (Bengaluru)
🏢 Reverb India Technologies
📍 Bengaluru