Role & responsibilities
Manage and operate YouTube, Telegram, Instagram, Facebook, and WhatsApp communities for educational channels.
Plan and execute daily content posting including class updates, exam updates, polls, reels, shorts, and promotional posts.
Coordinate with faculties and content teams for class schedules, announcements, and campaign posts.
Monitor student engagement (comments, polls, replies, queries) and ensure timely responses.
Track social media performance metrics such as views, engagement, reach, and growth.
Create and execute student engagement activities like quizzes, polls, and discussion posts.
Support launch campaigns for new batches, courses, and special classes.
Work closely with design and video teams for creatives, thumbnails, and reels.




Maintain monthly reports and analytics for channel performance.

Preferred candidate profile

Basic knowledge of YouTube Studio, Telegram channel management, Instagram, and Facebook pages.

Understanding of social media analytics and engagement metrics.

Valuable communication and coordination skills.

Basic understanding of competitive exams (SSC, Banking, State Exams, etc.) is a plus.

Ability to work in a quick-paced EdTech setting.

Experience

12 years of experience in Social Media Management (preferably in EdTech).

Education

Bachelors degree in Marketing, Mass Communication, Media, or related field.

📌 Social Media Executive Jaipur
🏢 Utkarsh Classes & Edutech
📍 Jaipur