Key Skills & Competencies
Solid leadership, analytical, and problem-solving skills.
Proven ability to manage 610 retail stores and drive business performance.
Sound knowledge of Visual Merchandising (VM), retail operations, HR processes, and sales planning.
Solid communication, team management, and decision-making abilities.
Ability to analyze business data and implement performance improvement strategies.

Key Responsibilities
Drive sales, productivity, profitability, and overall business performance across assigned stores.
Conduct regular store visits to audit operations, Visual Merchandising standards, SOP compliance, and customer service.
Coach, mentor, and develop Store Managers and their teams to achieve business objectives.
Monitor and analyze store MIS, Daily Sales Reports (DSR), KPIs, stock ageing, inventory accuracy, and shrinkage.




Identify underperforming stores and implement corrective action plans to improve results.
Collaborate with the Head Office teams for merchandising, marketing initiatives, and operational support.
Ensure optimum stock availability, replenishment, and inventory management across all stores.
Support recruitment, onboarding, training, performance management, and manpower planning.
Resolve escalated operational and customer concerns in a timely and effective manner.
Monitor competitor activities, market trends, and customer feedback to recommend business improvements.
Support current store openings, including staffing, operational setup, and launch readiness.
Ensure adherence to company policies, operational standards, and compliance across all assigned stores.

📌 Area Sales Manager Mumbai
🏢 Cotton Cottage
📍 Mumbai