Responsible for driving and managing strategic partnerships with performance marketing agencies, affiliate networks, publishers, and digital marketing partners to support lead generation and revenue growth for upGrad's programs. The role covers the complete partner lifecyclefrom prospecting and commercial negotiations to onboarding, campaign activation, performance monitoring, financial validation, payout processing, and legal documentation.

Role & responsibilities
Identify and onboard performance marketing agencies, affiliate networks, publishers, and strategic partners.
Conduct commercial discussions and align on CPL/CPS and revenue-share models.
Manage end-to-end affiliate onboarding including vendor registration, approvals, UTM/tracking setup, and campaign activation.
Coordinate with internal teams to provide campaign briefs, creatives, landing pages, and marketing assets.
Monitor lead quality, conversions, revenue, and campaign performance.
Validate learner-level payments and identify fully paid, partially paid, unpaid, duplicate, and ineligible cases.
Calculate affiliate payouts based on agreed commercial terms and eligible revenue.




Coordinate with Finance for PO creation, invoice validation, payout processing, reconciliation, and timely payments.
Manage monthly spend reports, payout trackers, and resolve payment discrepancies.
Coordinate with Legal for MSAs, Work Orders, amendments, and contractual documentation.
Ensure compliance with commercial terms, brand guidelines, and affiliate policies.
Maintain partner documentation, campaign reports, and stakeholder communication.
Collaborate with Marketing, Finance, Legal, Procurement, Operations, and Sales teams.
Drive campaign scaling and optimize lead generation and revenue.

Preferred candidate profile Affiliates & Strategic Partnerships with experience in partner acquisition, onboarding, campaign management, financial validation, payout processing, and legal coordination. Skilled in managing affiliate partnerships, commercial negotiations, CPL/CPS models, learner-level validation, vendor payouts, and cross-functional stakeholder management while driving scalable lead generation and revenue growth

📌 Growth Executive Bengaluru
🏢 upGrad
📍 Bengaluru