About ZOCA

ZOCA is an AI-powered marketing platform built for the beauty and wellness industry — helping salons, spas, and wellness centres grow smarter with automation, intelligent engagement, and data-driven campaigns. Backed by Accel, we're a quick-moving, product-first team on a mission to redefine how local beauty businesses market themselves.

The Role

We're looking for a sharp, hands-on Performance Marketer who can own ZOCA's marketing charter end-to-end. You'll be joining a growing team and taking full ownership of ZOCA's SEO and performance marketing engine. This is a builder's role — you'll be expected to get into the weeds, run campaigns yourself, and drive measurable growth from day one.

What You’ll Own

SEO
Build and execute a full SEO strategy — keyword research, on-page optimisation, content planning, and technical SEO
Drive organic traffic growth through a consistent content calendar (blogs, landing pages, case studies)
Track rankings, monitor competitors, and continuously improve search visibility
Work with the product and tech team to ensure the website is optimised for crawlability and performance

Performance Marketing
Plan and run paid campaigns across Google, Meta, and LinkedIn — owning budgets, bidding, targeting, and creative briefs




Optimise for CAC and ROAS; build and iterate on landing pages to improve conversion rates
Run A/B tests across ads, copy, and creative; turn insights into action quickly
Set up and own the performance marketing stack — tracking, attribution, dashboard

What We’re Looking For
2+ years of experience in a growth, digital, or performance marketing role
Proven track record with SEO (content + technical) and paid media (Google Ads, Meta Ads)
Solid analytical mindset — comfortable with GA4, GSC, Ahrefs/SEMrush, and Meta/Google Ads Manager
Bias for action: you don’t wait for a brief, you write the brief
Good with words — you can write crisp ad copy and clear content without a copywriter on speed dial
Experience working cross-functionally with product, sales, and design teams
Familiarity with CRM/marketing automation tools (HubSpot, Mailchimp, or similar) is a bonus

Why ZOCA
You’ll own a charter from day one — no layers, no committee sign-offs
Direct access to the founding team and rapid feedback loops
Work at the intersection of AI and a sector that’s genuinely underserved by great technology
A team that takes the work seriously, but not themselves

📌 Performance Marketer Bengaluru (India)
🏢 ZOCAAI Technologies
📍 India