Position: New Commercialization ManagerLocation: Pune The Recent Commercialization Manager (NCM) is responsible for driving & ensuring a rock-solid platform for robust and successful launches in the region.Key Responsibilities
Develop key insights into crop and segment as well as brand experiences to ensure solid and relevant positioning of the product
Develop thorough Knowledge and understanding of all current commercialization brands for laying out value Plot Demos (VPDs) for Commercial CP Portfolio
Active member of launch teams & Liaise with Marketing and IFS teams for development of VPD protocol and execution Mark com team on communication concepts
Member of PCT & actively involve from concept creation ( L-6 ) to Launch (L) stage & help in compiling key customers unmet needs and value drivers in key crop and pest segments
Understand growers CTQs and key insights on the grower practices.
Establish KPIs and KPM s of the new product and identify differentiators and delighters and gaps if any




Develop thorough knowledge on NBCA s Value in use, positioning and overall competitive landscape.
Train the New Commercialization assistant, market ignition executives & Teams
Assist in driving the targeted stakeholder –Grower & channel exposure to the prelaunch products by excellent coordination with the Sales and DG team.
Timely submission of LPD reports & data analysis

Education & Skills:
Bachelors/Masters Degree in Agriculture
Experience –10 to 15 years’ experience in CP/pesticides management
Experience of managing CP (Insecticides, Herbicides, Pesticides, Fungicides)
Excellent verbal and written communication skills
Strong interpersonal skills, critical thinking and problem-solving skills
Strong project management, systems and technical, and time management skills
Solutions approach and Decision making

📌 New Commercialization Manager Telangana
🏢 Corteva Agriscience
📍 Telangana