Responsibilities :

The position requires experience in Programmatic buying & selling with campaign management skills. Responsibilities of this role will include, but are not limited to:

● Own the end-to-end campaign management process (Trafficking, Optimization, KPI Goals, Billing)

● Plan and execute the campaign on the top demand-side platform (DSP), DV360, Beeswax (valuable to have), Tradedesk is mandate

● Continuous monitoring and improvement: Analyze each campaign based on the logged performance metrics & derive insights to implement and improve future campaigns

● Designing measurement solutions that demonstrate the efficacy of campaigns

● Ability to take proactive data-driven decisions and report to stakeholders in a periodic manner

● Manage and activate PMPs for relevant campaigns. Including trafficking, pacing and reporting of said activity.

● Manage and improve existing media activation processes to improve efficiency in campaign management





Skill sets Required

● Minimum 2 years of experience in campaign management experience and hands-on knowledge on top DSPs is a must

● Proficient in multiple DSPs and extensive knowledge of the RTB and wider programmatic landscape

● Should have experience with DV360, TTD (Mandate), Beeswax and third-party as servers

● DV360 and Other relevant certifications are a plus

● Google Campaign Manager and Flashtalking measurement and reporting experience preferable

● Excellent communication and writing skills – working across the team, within the wider agency, with clients and media owners

● Solid analytical mindset on Reporting and hands-on experience in Excel is preferred

● Graduate in any field.

● Comfortable working for US shift or any shifts as per business requirements.

📌 Programmatic Campaign Specialist Pune
🏢 Affinityx
📍 Pune