About the Role:

We are looking for a creative and data-driven Social Media & Digital Marketing to manage and grow our online presence. The ideal candidate will be responsible for planning, executing, and optimizing digital campaigns across multiple platforms to increase brand awareness, engagement, and lead generation.

Key Responsibilities:
Social Media Management
Manage and grow company profiles on platforms such as Instagram, LinkedIn, Facebook, and YouTube
Plan and execute content calendars aligned with marketing goals
Create engaging posts, reels, and stories to drive audience interaction
Monitor comments, messages, and respond to audience queries
Content Creation & Strategy
Develop creative content including graphics, captions, videos, and campaigns
Collaborate with design and video teams for high-quality creatives
Ensure consistency in brand voice and messaging
Digital Marketing Campaigns
Plan and execute paid campaigns (Meta Ads, Google Ads, LinkedIn Ads)
Optimize campaigns for lead generation and conversions
Track and improve ROI on digital marketing efforts
SEO & Website Optimization
Work on on-page and off-page SEO strategies




Improve website visibility and traffic through keyword optimization
Monitor website performance and suggest improvements
Analytics & Reporting
Track performance using tools like Google Analytics, Meta Insights, etc.
Prepare weekly/monthly reports on campaign performance
Use data insights to improve engagement and conversions
Collaboration & Coordination
Work closely with sales, outreach, and program teams
Support marketing initiatives for campaigns, webinars, and events

Requirements:
Bachelors degree in Marketing, Communications, or related field
13 years of experience in social media or digital marketing
Solid understanding of social media platforms and trends
Positive knowledge of SEO, paid ads, and analytics tools
Proficiency in Canva, video editing tools, or similar platforms
Excellent communication and creative thinking skills

Preferred Skills:
Experience in the education or ed-tech industry
Familiarity with tools like Google Ads, Meta Business Suite, HubSpot, etc.
Ability to create short-form video content (Reels/YouTube Shorts)

📌 Social Media & Digital Marketing New Delhi
🏢 Learn with Leaders
📍 New Delhi