This role is with one of our portfolio company.
We are looking for a founder-minded Head of Growth & Marketing to own the company's brand narrative, market positioning, and full-funnel growth.
You will define that story, build the brand infrastructure behind it, and translate it into growth loops. If you've done 0-to-1 market-building, developed insight-led positioning frameworks, marketed a consumer product — this is the role.
Responsibilities:
Define company's brand narrative and positioning for distinct audiences. Build the consumer brand from the ground up — what it stands for, who it's for, and why.
Build the positioning ladder: what it stands for, who it serves, and why it wins against alternatives.
Commission and use audience research, customer insights, and competitive intelligence to sharpen positioning regularly.
Drive brand consistency across all surfaces — digital, content, events, partnerships, and PR.
Develop customised messaging, outreach frameworks, and engagement playbooks for each cohort — not one-size-fits-all.




Work with product and data teams to measure brand health, customer NPS, and advocacy beyond vanity metrics.
Drive consumer acquisition across paid, organic, creator-led, and referral channels with transparent CAC and payback discipline.
Lead strategy and execution across Instagram, LinkedIn, YouTube, and emerging platforms for both B2C (consumer) and B2B audiences.
Build a content engine: editorial calendar, platform-native formats, production workflow, and a test-and-learn rhythm.
Own paid acquisition strategy across Meta, Google, and relevant platforms — budgeting, creative strategy, and ROAS.
Build SEO as a long-term compounding asset: keyword strategy, content SEO, and technical SEO in partnership with engineering.
Design and run growth experiments: landing pages, funnel tests, cohort A/Bs — with rapid failure cycles.
Manage the full funnel from awareness to activation with explicit KPI ownership at each stage.
Build integrated campaigns spanning

📌 Head Of Growth And Marketing Gurugram
🏢 Elevation Capital
📍 Gurugram