Role Overview Drive brand strategy growth and market excellence for key nutraceutical products in the domestic market Lead brand planning consumer insights campaign development and cross-functional execution to strengthen market position and accelerate business performance Key Responsibilities Develop and execute annual brand plans aligned with business objectives Drive end-to-end marketing initiatives ATL BTL digital trade marketing and medical activation Analyse market trends competitor intelligence and consumer doctor insights to identify growth opportunities Partner with sales teams to build impactful marketing tools collaterals and promotional strategies Lead new product launches from concept to go-to-market Manage brand P L pricing strategy forecasting and performance tracking Collaborate with medical regulatory supply chain and creative agencies to ensure flawless execution Ensure brand consistency across all touchpoints and strengthen brand equity Required Experience Skills 6 - 7 years of experience in Brand Marketing roles within Nutraceuticals Pharma or Consumer Health Strong understanding of domestic nutraceutical market dynamics HCP engagement and consumer behavior Proven experience in crafting impactful campaigns and driving successful product launches Analytical mindset with strong business acumen and P L understanding Excellent communication stakeholder management and execution skills Education MBA in Marketing Pharma-MBA Life Sciences background preferred Job Types Full-time Permanent Perks Health insurance Paid time off Provident Fund Application Question s Where is your current location in Mumbai Current CTC Expected CTC What is your Notice Period in days Describe in brief your current designation and job profile Work Location In person