We are looking for an App Store Optimization ASO Manager to lead growth through Play Store and App Store visibility conversion and rankings You will own our app listing strategy end-to-end - from keyword research and creative assets to conversion tracking and experiments Key Responsibilities - Drive organic app installs by optimizing store listings Google Play App Store - Manage app metadata titles descriptions keywords for discoverability - Plan and execute A B tests for icons screenshots and videos - Monitor store analytics CTR CVR ranking ratings reviews - Collaborate with design marketing teams to produce high-converting creatives - Implement review management strategy - increase app rating in-app prompts user feedback loop - Track competitor ASO strategies in fintech trading domain - Report weekly on organic installs conversion rates and keyword rankings Requirements - 2-4 years of ASO experience preferably in fintech e-commerce gaming - Robust knowledge of Google Play Console App Store Connect and ASO tools AppTweak SensorTower App Radar - Proven track record of improving CVR and growing organic installs - Data-driven mindset with comfort in Excel Looker Tableau - Passion for fintech trading apps a plus ref updazz com