Role & responsibilities

- Develop and execute the company's overall marketing strategy.
- Create annual and quarterly marketing plans aligned with business goals.
- Lead and manage the marketing team, setting KPIs and monitoring performance.
- Oversee digital marketing, social media, SEO, PPC, email marketing, content marketing, and offline marketing initiatives.
- Build and strengthen the company's brand identity and market positioning.
- Plan, manage, and optimize marketing budgets to maximize ROI. Collaborate with the sales team to generate high-quality leads and improve conversion rates.
- Monitor campaign performance and prepare weekly and monthly reports.
- Analyze market trends, customer behavior, and competitor activities to identify growth opportunities.
- Manage relationships with advertising agencies, vendors, and media partners.
- Oversee website performance, landing pages, and marketing automation tools.




- Ensure consistency of brand messaging across all marketing channels. Organize product launches, promotional campaigns, trade shows, and corporate events.
- Drive customer retention and engagement initiatives.

Preferred candidate profile

Bachelor's degree in Marketing, Business Administration, Communications, or a related field (MBA preferred).

812+ years of marketing experience, with at least 45 years in a leadership role.

Proven experience managing integrated marketing campaigns.

Solid understanding of digital marketing, branding, lead generation, CRM, analytics, and marketing automation.

Experience managing marketing budgets and measuring campaign ROI.

Excellent leadership, communication, and decision-making skills.

Strong analytical and project management abilities.

📌 Marketing Director (Sahibzada Ajit Singh Nagar)
🏢 Glen Group of Companies
📍 Sahibzada Ajit Singh Nagar