Job Description: Manager Marketing

Company: DB Malls Pvt Ltd

Location: Bhopal

Designation: Manager Marketing

CTC: up to 15 Lakhs per annum

Role Purpose

The Manager Marketing will support the planning and execution of the mall’s marketing

activities with a robust focus on creating a digital marketing communication of DB Malls.

Key Responsibilities

• Develop the DB City Brand image on Digital platforms to amplify DB City visibility

via the digital media.

• Create social media and digital campaign execution through content coordination,

event coverage, campaign follow-ups, and basic reporting.

• Strategize branding and visibility execution across the mall, including standees,

kiosks, signage, digital screens, and event collaterals.

• Curate and implement IPs supporting mall marketing calendar.

• Strategize with agencies, vendors, production partners, and internal teams for smooth

execution of events and promotional activities.

• Work with retailers and brands for store-level promotions, launch support, offers,

participation in mall events, and joint campaigns.

• Help organize artist visits, entertainment activities, contests, customer engagement

programs, and special events at the mall.

• Track vendor deliverables, quotations, invoices,



timelines, and event checklists to

ensure productive coordination and documentation.

• Maintain records related to marketing expenses, event calendars, vendor

management, approvals, and post-event reports.

• Coordinate PR and promotional outreach by coordinating with local media partners,

radio stations, influencers, and community groups.

• Monitor competition activities and local market trends to suggest new promotion

ideas and campaign improvements.

• Provide post-event and campaign feedback with basic data on footfall response, customer engagement, and execution quality.

Must Haves

• Demonstrated Capability of handling Mall led major spike events.

• Exposure on 360 Marketing Campaigns (ATL and BTL both).

• Well versed with performance marketing.

customer engagement, and execution quality.ia support, campaign coordination, and consumer promotions.

Preferred Background

Candidates who have worked as Marketing Executive / Senior Marketing Executive /

Assistant MarketIng roles in malls or retail-led settings, supporting events,

promotions, branding, retailer communication, and campaign rollout, would fit well.

📌 Marketing Manager Mall Industry Bhopal
🏢 Dainik Bhaskar Group
📍 Bhopal