Location: Chennai (Work From Office)

Position Overview

We are looking for a highly motivated Digital Marketing Specialist who can take ownership of our digital presence and execute impactful marketing initiatives across multiple online channels. The ideal candidate should have expertise in Digital Marketing, Website Management, SEO, LinkedIn Marketing and Social Media Marketing, with the ability to independently execute campaigns that improve brand awareness, website traffic, engagement and lead generation.

Requirements
Develop and execute digital marketing strategies aligned with business objectives.
Manage and optimize the company website and landing pages.
Execute On-Page, Off-Page and Technical SEO.
Conduct keyword research and competitor analysis.
Manage the company's LinkedIn presence and employer branding initiatives.
Plan and execute social media campaigns across LinkedIn, Instagram, Facebook, X and other platforms.
Manage Google Ads campaigns and optimize marketing ROI.
Create engaging content for websites, blogs, email campaigns and social media.




Track website traffic, campaign performance and marketing KPIs.
Prepare weekly and monthly marketing performance reports.

Required Skills
Digital Marketing
SEO (On-Page, Off-Page Technical)
Website Management
Google Analytics
Google Search Console
Google Ads
LinkedIn Marketing
Social Media Marketing
Content Marketing
Marketing Analytics

Qualifications

Bachelors degree in Marketing, Business Administration, Communications, Computer Science or a related field.

Preferred Skills
WordPress or similar CMS
Canva / Adobe Creative Suite
Email Marketing Platforms
Marketing Automation Tools
Basic HTML/CSS
AI-powered marketing tools

Disclaimer : This job posting has been aggregated from external source. Role details, content, and availability are subject to change. Applicants are advised to confirm the latest information directly on the company website before applying.

📌 Digital Marketing Specialist Chennai
🏢 Genworx.ai
📍 Chennai