Key Responsibilities:
Influencer Strategy & Campaign Planning
Influencer Identification & Outreach
Negotiation & Contract Management
Influencer Briefing & Content Direction (Core Responsibility)
End-to-End Campaign Execution & Coordination
Performance Tracking & ROI Analysis
UGC & Content Repurposing Strategy
Budget Management
Compliance & Brand Safety

Required Qualifications & Skills
Experience: 2 - 6+ years of experience in influencer marketing.
Education: Bachelors degree in Marketing, Communications, or a related field.
Communication Skills: Exceptional verbal and written communication skills for negotiation and relationship management.
Tools: Experience with influencer marketing platforms (e.g., Aspire, Grin, HypeAuditor) and analytical tools (e.g., Google Analytics).
Creativity: Robust creative mindset to develop engaging campaigns.

Key Performance Indicators (KPIs)
Cost per Engagement (CPE) / Cost per Acquisition (CPA)
Engagement Rate & Reach
Return on Investment (ROI) / Return on Ad Spend (ROAS)
Quality and quantity of content generated

📌 Influencer Marketer New Delhi
🏢 Apple Therapeutics
📍 New Delhi