Key Responsibilities
- Drive profitable revenue growth in the assigned territory through distributors by implementing company sales strategies.
- Prepare Distributor Business Plans, set distributor-wise and sector-wise sales targets, and review performance regularly.
- Collaborate with marketing for field activations and special interventions to improve market share.
- Train and develop Mahindra MSRs, DSRs, and distributor sales personnel to build a competent sales team.
- Execute organizational initiatives with excellence and ensure compliance with norms and processes.
- Expand territory coverage by mapping markets, identifying gaps, and recommending current distributor appointments.
- Conduct field visits to retailers and mechanics to promote Mahindra Genuine Spares, oils, and other products.
- Organize promotional activities such as campaigns, meets, and storming drives to boost secondary sales.
- Identify and onboard Exclusive Retail Stores for Mahindra Genuine Spares, improve footfalls, and monitor performance.
- Review contract sales teams on mechanic engagement, loyalty programs, training, and market development.
- Resolve distributor issues promptly and maintain strong relationships.
- Work closely with Zonal Spares Manager, Area Office, Spares team, and CFA/Warehouse to achieve territory goals.
Preferred Industries
Automobile
Education Qualification
MBA; Graduate
General Experience
- 8 to 12 years of experience
- Strong background in channel sales and distribution management
- Experience in spare parts sales (automotive industry preferred)
- Exposure to B2C initiatives
Critical Experience
Skills & Competencies
- Excellent knowledge of sales and distribution
- Strong analytical and planning skills
- Ability to lead and develop teams indirectly
- High adaptability and willingness to travel extensively
System Generated Core Skills
Microsoft Office
SAP
Marketing Strategy
Marketing Campaigns
Marketing Communication