The Sales Analyst is responsible for the day-to-day execution of CRM hygiene, data integrity, and serves as a backup to frontline operational support for the Sales organization. This role assumes ownership of CRM cleanliness and operational enforcement, allowing the Sales Operations Manager to focus on broader tooling, cross-functional initiatives, and project leadership.
This role is highly operational and execution-focused, with a solid emphasis on data quality, process adherence, issue resolution, and responsiveness to Sales needs.
Core Responsibilities
1. CRM Hygiene & Data Integrity (Primary Focus)
This role takes over day-to-day ownership of CRM hygiene and enforcement from the Sales Operations Manager.
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Own CRM data quality standards across all Sales-facing objects.
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Execute daily, weekly, and monthly hygiene routines to ensure data accuracy and consistency.
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Enforce expectations for:
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Required fields and field completeness
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Opportunity stage progression and close-date accuracy
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Account and hierarchy usage
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Activity logging and basic usage standards
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Identify, triage, and remediate:
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Duplicate records
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Orphaned accounts, contacts, and opportunities
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Stale or inactive pipeline
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Incomplete, conflicting, or inconsistent data entries
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Partner with Sales leadership and Sales Operations Manager to reinforce accountability for CRM usage and compliance.
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Serve as the operational owner for CRM cleanliness, escalating systemic issues or automation gaps to the Sales Operations Manager and IT as needed.
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Maintain and distribute standard Salesforce reports and dashboards to provide operational visibility (non-analytics, non‑predictive).
This scope directly aligns with known CRM health challenges and ongoing cleanup initiatives documented in Sales Operations priorities.
2. Sales Help Desk & Frontline Support (Shared Responsibility)
This role provides tier‑1 and tier‑2 support for Sales in partnership with the Sales Operati
📌 Sales Analyst (Bengaluru)
🏢 Fortive
📍 Bengaluru
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