We are looking for a dynamic Lead Marketing to spearhead comprehensive
marketing strategies that align with business growth and city-level
initiatives. This senior role requires collaboration across teams, including
growth, media, and creative departments, and calls for solid leadership in
managing large-scale marketing campaigns and business-driven solutions.
About the Role:
As a Lead Marketing, you will be responsible for developing and executing
impactful brand campaigns that drive business outcomes. You’ll work closely
with the Growth Team to analyze business contexts, numbers, and market trends,
ensuring data-driven strategies. In collaboration with the Media Team, you will
oversee the execution of campaigns and ensure accurate reporting. Additionally,
you will write detailed creative briefs and manage the creative process with
internal teams, while also offering marketing solutions that align with both
national and city-level objectives.
Key Responsibilities:
● Campaign Ownership:
Develop and implement brand marketing strategies that
align with both national and city-specific business objectives.
● Cross-functional Collaboration: Work closely with the Growth Team to
understand business contexts, KPIs, and user insights, driving actionable
marketing plans. Partner with the Media Team to manage execution, reporting,
and media buying.
● Creative Brief Development: Write comprehensive creative briefs that
provide clear direction for campaigns, aligning messaging with brand goals and
market needs. Collaborate with the Creative Team to ensure top-quality
execution.
● City Team Integration: Work in sync with city marketing teams to localize
campaigns and solve region-specific marketing challenges.
● Campaign Execution: Lead end-to-end campaign management, ensuring that all
ATL, BTL, and digital activities are aligned with the brand’s vision and
guidelines.
● Marketing Innovation: Stay ahead of industry tre
📌 Lead - Marketing (Bengaluru)
🏢 Dineout
📍 Bengaluru
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