Job Summary We are seeking a highly skilled Performance Marketer who specializes in Google Ads Meta Facebook Instagram Ads and Lead Generation campaigns The ideal candidate will be responsible for planning executing optimizing and reporting performance-driven campaigns to ensure maximum ROI and quality lead flow for both in-house and client-based projects Key ResponsibilitiesGoogle Ads Management Create manage and optimize Search Display YouTube and Performance Max campaigns Conduct keyword research competitor analysis and audience targeting Improve Quality Score CTR CPA and overall campaign performance Meta Facebook Instagram Ads Plan and execute lead-gen and conversion-driven campaigns Set up custom audiences lookalike audiences and retargeting funnels A B test creatives audiences and placements for better performance Lead Generation Funnel Optimization Develop and manage lead-generation strategies across multiple platforms Optimize landing pages with design team to improve conversion rates Ensure lead quality through continuous monitoring and filtering Analytics Reporting Track campaign performance using Google Analytics Meta Analytics and internal dashboards Prepare weekly and monthly performance reports with insights and recommendations Monitor and manage advertising budget efficiently Creative Coordination Work with the design content team for ad copies creatives and videos Suggest creative improvements based on data insights Client Coordination If applicable Communicate campaign progress results and strategy suggestions with clients Collect requirements and align goals with performance metrics Required Skills Qualifications Proven experience running Google Ads Meta Ads especially Lead Generation Strong understanding of CPC CPA CPL ROAS and funnel metrics Hands-on experience with Google Analytics Tag Manager Pixel Setup UTM tracking Ability to analyze data and turn insights into actions Strong copywriting ad creative understanding preferred Key Attributes Result-driven and ROI-focused Strong analytical and problem-solving skills Positive communication and reporting abilities Ability to multitask and manage multiple projects Job Type Full-time Pay 15 000 00 - 25 000 00 per month Work Location In person