1 Market Research and Intelligence - Conduct regular market research to understand customer needs market trends and competitor activities related to power products batteries UPS inverters - Gather customer feedback on product performance pricing and overall satisfaction to assist in product positioning and improvement - Monitor local competitors and market conditions sharing insights with the marketing and sales teams 2 Customer Relationship Management - Develop and maintain relationships with key customers distributors and resellers - Work closely with the sales team to ensure the products are well-promoted and supported in the market - Support customer acquisition and retention strategies through targeted field marketing activities - Act as a point of contact for customer queries and concerns in the field ensuring high levels of customer satisfaction 3 Brand Promotion and Awareness - Promote the company s products and brand through in-field activities such as product demonstrations trade shows exhibitions and seminars - Ensure that the company s brand message is consistently communicated across all field marketing activities - Organize and participate in local marketing events and roadshows to enhance brand visibility and engagement with potential clients 4 Campaign Execution - Implement field marketing campaigns and initiatives as per the company s marketing strategy to promote power products like UPS inverters and batteries - Collaborate with the marketing team to create promotional materials flyers brochures banners etc and distribute them in targeted areas - Track and report on the effectiveness of campaigns offering suggestions for improvement 5 Sales Support - Assist the sales team by providing them with market insights promotional materials and customer contacts - Help drive sales opportunities by supporting field-based sales strategies and ensuring that customers are aware of the latest products and offers - Facilitate product training and demonstrations to educate potential customers on the benefits and features of the company s products 6 Event Planning and Coordination - Coordinate and manage marketing events trade shows exhibitions and product launches to increase brand exposure - Ensure smooth execution of events from venue selection and logistics to post-event follow-up - Collect feedback from event attendees and provide insights into their buying behaviour and product interests 7 Reporting and Analysis - Prepare regular reports on field marketing activities including customer interactions sales support market feedback and event outcomes - Provide performance metrics and analysis on field marketing campaigns to evaluate ROI and suggest improvements - Monitor the effectiveness of various marketing strategies and suggest adjustments as needed to meet objectives 8 Product Knowledge and Training - Stay up to date with product offerings features and competitive landscape to effectively promote products in the field - Provide training to customers and resellers on the proper use and advantages of the company s power products batteries UPS inverters - Develop solid technical knowledge of the products to answer customer inquiries and address technical concerns ref updazz com

📌 Technokart Infosolution - Executive - Field Sales & Marketing (2-10 Yrs) Pune (marketing/pr/advertising)
🏢 Technokart Infosolution Private
📍 Pune