SEO- Act as the bridge between the SEO team and the marketing function to align technical SEO efforts with the overall marketing strategy - Oversee on-page off-page and technical SEO to drive visibility keyword rankings and lead conversions - Conduct keyword analysis optimize web pages and monitor performance using analytics tools - Audit and enhance site structure metadata and internal linking for search performance - Provide actionable insights from SEO reports to guide content and campaign decisions - Account-Based Marketing ABM - Plan and execute ABM campaigns targeting key enterprise accounts - Collaborate with sales and marketing to define target account lists and design personalized outreach - Use ABM platforms and analytics tools to measure engagement and track ROI - Coordinate creation of personalized assets - landing pages one-pagers case studies and ad creatives - Identify high-intent signals and continuously optimize campaigns based on account behavior data - Email Marketing- Build and manage email campaigns - newsletters nurture flows and ABM-driven sequences - Segment audiences and personalize messaging based on buyer journey and engagement levels - Test and optimize subject lines CTAs and templates to improve open and click rates - Automate workflows for lead nurturing and retention campaigns - Track campaign metrics and refine performance using insights from analytics tools Ideal Profile - Solid understanding of technical SEO keyword strategy and analytics - Hands-on experience with ABM platforms and email marketing tools HubSpot Salesforce or similar - An analytical and data-driven approach to campaign management - Ability to collaborate cross-functionally across marketing sales and content teams - Strong communication and organizational skills ref updazz com