Vice President, Digital Marketing (b2b Social & Brand Media) (Karnataka)

Vice President, Digital Marketing (b2b Social & Brand Media) (Karnataka)

10 Aug
|
Zensciences
|
Karnataka

10 Aug

Zensciences

Karnataka

Role Title Vice President Digital Marketing B2B Social Brand Media Business Unit Zensciences DigitalReporting To Founding PartnersAbout Zensciences Digital ZED Zensciences Digital is the dedicated digital marketing arm of Zensciences built to drive measurable growth and customer engagement for forward-thinking B2B brands With a unified approach that spans performance marketing social media SEO ABM CRM content and analytics Zen Digital helps global enterprises navigate complexity and scale effectively across the digital landscape Backed by a multidisciplinary team and deep martech expertise the unit delivers full-funnel marketing solutions powered by creativity data and technology with client success at its core Role Purpose The role is a leadership role in which the candidate is responsible for building scaling and delivering on the vision of a high-growth digital marketing business within Zensciences The role demands a founder s mindset strong business acumen and the ability to lead cross-functional teams to achieve growth and profitability Key Responsibilities1 Business Ownership Revenue GrowthFull P L ownership of Zensciences Digital Deliver revenue with profitability benchmarks Develop pricing models and monetization strategies across service lines 2 Strategy InnovationDefine and execute the 2-3 year strategic roadmap Innovate service offerings productized solutions tech-enabled services AI interventions Benchmark against global agency standards to maintain competitive edge 3 Client Growth SuccessAnchor CXO relationships with marquee clients Drive upsells and cross-sell opportunities across accounts Ensure high CSAT retention and advocacy metrics 4 Team Leadership Capability BuildingLead a growing team of 30-60 across content media SEO CRM analytics Define org design hire key talent and run a strong performance management cadence Foster a culture of creativity accountability and experimentation 5 Operational ExcellenceEstablish delivery SLAs governance routines MBRs QBRs and quality benchmarks Partner with operations and HR to scale infrastructure processes and training 6 Thought Leadership Market PositioningRepresent Zen Digital externally through events publications and speaking engagements Drive internal evangelism for digital transformation across Zensciences verticals Ideal Candidate Profile15-20 years of experience in digital marketing or B2B consulting Proven P L or business unit leadership experience having managed a business of minimum INR100 Cr and a team of 100 digital experts Deep understanding of Social Media SEO ABM and content-led funnels Track record of team building scaling operations and client growth Solid executive presence and CXO relationships Location Bangalore

📌 Vice President, Digital Marketing (b2b Social & Brand Media) (Karnataka)
🏢 Zensciences
📍 Karnataka

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