We are looking for a performance-driven SEO Digital Marketing Specialist to grow our e-commerce platform that sells electronic appliances The ideal candidate will be responsible for improving brand visibility generating high-intent leads increasing website traffic and driving conversions The role requires solid expertise in SEO social media marketing paid promotions content strategy and e-commerce growth tactics Key Responsibilities SEO Website Optimization Conduct keyword research competitor analysis and industry benchmarking Improve website ranking through on-page off-page and technical SEO Optimize product listings category pages and landing pages for search visibility Build effective backlink strategies to boost domain authority Monitor performance using Google Analytics Search Console SEMrush Ahrefs etc Digital Marketing Lead Generation Plan and execute performance marketing campaigns Google Ads Meta Ads YouTube Optimize ad budgets targeting creatives and campaign structure for maximum ROI Build conversion funnels for high-ticket electronic appliances Drive measurable growth in leads sales and repeat customers Work with design and content teams for engaging creatives banners landing pages Social Media Content Management Manage brand presence across Instagram Facebook YouTube and LinkedIn Create content calendars reels posts and promotional campaigns Develop the digital brand voice and improve customer engagement Run influencer outreach and collaborations as required E-commerce Growth Product Image Building Improve product pages with better descriptions images USPs and comparison charts Monitor customer behavior and improve user experience for better conversions Identify new trends seasonal opportunities and promotional angles Reporting Insights Track KPIs such as traffic impressions conversions CPA ROAS CTR and leads Generate weekly and monthly performance reports Suggest strategic improvements based on data insights Required Skills Experience Proven experience 2-5 years in SEO and digital marketing for e-commerce brands Strong understanding of performance marketing tools and analytics Experience in social media management and brand building Ability to create data-backed marketing strategies Hands-on knowledge of SEO tools such as SEMrush Ahrefs Screaming Frog Moz Basic understanding of how e-commerce websites function product listings content updates category management Prior experience with any e-commerce system is a plus Excellent communication creativity and problem-solving skills Good to Have Experience in electronics or home appliance category Creative mindset for product shoots ad concepts and promotional campaigns Ability to work with designers video editors and external agencies Understanding of lead-generation funnels and remarketing strategies What You ll Get Opportunity to scale a growing e-commerce brand Ownership of digital growth and marketing strategy A creative and data-driven work environment Job Type Full-time Pay 25 000 00 - 50 000 00 per month Work Location In person

📌 Seo & Digital Marketing Specialist (e-commerce – Electronics Category) (Haryana)
🏢 Cayro shop private
📍 Haryana