Job Title Social Media Content Marketing Specialist Reports to Ecommerce Strategist Job Summary We are seeking a Social Media Content Marketing Specialist with a passion for gaming and computer culture This role will be central to building our brand presence online creating engaging content and positioning us as a trendsetter in the gaming and technology space The successful candidate will manage social media platforms write compelling blog posts and produce content that drives organic engagement while also managing paid campaigns across social channels Key Responsibilities Social Media Management Manage and grow the company s social media presence across platforms Instagram TikTok X Twitter Facebook LinkedIn YouTube Plan and execute a content calendar aligned with campaigns product launches and seasonal events Create engaging posts reels and short-form videos that resonate with gamers and tech enthusiasts Respond to community interactions build relationships with followers and identify influencer partnerships Track and report on social media KPIs such as engagement reach and follower growth Blogging Content Creation Write engaging blog posts that provide value to gamers and PC enthusiasts e g product guides comparisons tips industry news Optimise blog content for SEO to increase organic traffic and keyword rankings Repurpose blog content into social media posts infographics and other formats to maximise reach Work with internal teams to create content that supports wider marketing campaigns Develop a consistent brand voice that reflects authority credibility and gamer culture Online Marketing Advertising Plan and manage paid campaigns across social platforms including Meta Ads TikTok Ads and YouTube Ads Optimise campaigns for engagement reach and conversions within budget Collaborate with SEO and ecommerce teams to ensure alignment between campaigns and organic strategies Report on ad performance and recommend improvements for better ROI Brand Growth Trendspotting Stay up to date with gaming esports and pop culture trends integrating them into content strategy Develop fresh creative ideas for campaigns that differentiate us from competitors Position the brand as a go-to authority within gaming and PC culture through engaging and original content Qualifications and Skills Proven experience in managing social media and content marketing ideally in gaming tech or eCommerce sectors Strong copywriting and blogging skills with the ability to write engaging SEO-optimized content Experience creating and editing visual content for social media reels graphics videos Knowledge of paid advertising platforms Meta TikTok YouTube and campaign optimization Understanding of SEO principles and keyword research Ability to spot trends and translate them into relevant impactful content Robust organizational skills with the ability to juggle multiple projects Passion for gaming and computer technology or a willingness to immerse yourself in gamer culture Key Success Measures Growth in social media followers engagement and reach Increased organic website traffic from blogs and content marketing Blog content ranking for targeted keywords and driving measurable traffic Strong brand awareness and differentiation from competitors Campaigns and content that set trends and resonate with the gaming community Job Type Full-time Pay 30 338 51 - 50 899 93 per month Work Location In person

📌 Social Media & Content Marketing Specialist (Maharashtra)
🏢 P K Chopra
📍 Maharashtra