Digital Marketing Specialist Fashion Industry Location Insert Location Job Type Full-time Experience 2-5 years preferred in Fashion Lifestyle domain Job Summary We are looking for a highly motivated and creative Digital Marketing Specialist with strong expertise in SEO to join our fashion brand s marketing team The ideal candidate should understand fashion trends digital marketing tools and be able to craft campaigns that increase visibility traffic and engagement Key Responsibilities Plan implement and manage SEO strategies to boost organic search rankings and drive qualified traffic Conduct keyword research competitor analysis and trend monitoring within the fashion lifestyle niche Optimize website content blogs landing pages and product descriptions with targeted keywords Collaborate with content creators and designers to produce engaging SEO-friendly content Monitor and report on website performance using tools like Google Analytics Search Console SEMrush Ahrefs etc Stay updated with the latest fashion trends audience behavior and digital marketing best practices Coordinate with eCommerce PR and design teams for aligned brand messaging and campaigns Run A B tests on CTAs landing pages and content performance to optimize user engagement and conversion Build high-quality backlinks through ethical off-page SEO techniques Preferred Qualifications Bachelor s degree in Marketing Fashion Communications or a related field 2-5 years of hands-on SEO digital marketing experience fashion or lifestyle industry preferred Strong command of SEO tools Yoast SEMrush Ahrefs Moz etc Good understanding of Google algorithms and ranking factors Strong analytical skills with an eye for design and fashion Basic knowledge of HTML CSS and CMS platforms especially Shopify or WordPress Excellent communication writing and team collaboration skills Must Have Experience with influencer marketing and affiliate campaigns Familiarity with paid digital ads Google Ads Meta Ads Passion for fashion trends and storytelling Job Types Full-time Permanent Pay 10 631 10 - 40 000 69 per month Perks Paid sick time Paid time off Schedule Day shift Fixed shift Morning shift Work Location In person

📌 Digital Marketing Specialist (New Delhi)
🏢 Om Telentia
📍 New Delhi