Description

- Responsible for lead generation, website traffic, and SEO
- Undertaken Competitive/Market Intelligence studies for competitor comparison, product positioning, content strategy, brand image, product roadmap, industry reports, total economic impact reports and business value reports
- Responsible for website messaging and generated content for landing pages, ads (design & copy), blogs and whitepapers
- Work closely with presales & sales for sales enablement: pitch decks, ROI reports, sales scripts, case studies, testimonials and sales playbooks
- Own product adoption and user engagement executing end to end campaigns like Year in Reviews, milestone metrics, best practices, success stories, audits, in-product notifications, alerts and so on.
- Undertaken brand strategy and communication exercises
- Consumer behavior studies to understand product usage, uncover industry use cases, product industry fitment, user feedback, NPS, ICP/buyer persona and UX/UI studies.

📌 Product Marketing (Mumbai)
🏢 Netcore Cloud
📍 Mumbai