16 Aug
|
Consultbae India
|
Bengaluru
16 Aug
Consultbae India
Bengaluru
Role : Growth Manager | Tier 1 & 2 Colleges | B2C
Location: Bangalore-Bellandur
Work Model: 5 Days WFO
Experience: 2–5 Years
About the Role
We are looking for a Growth Manager to drive user acquisition, activation, retention, and revenue growth for a consumer-facing product. The ideal candidate comes from a high-growth B2C internet, consumer SaaS, or digital-first startup and has hands-on experience in performance marketing, growth hacking, experimentation, and funnel optimization.
This is a highly analytical role focused on scaling growth through data, experimentation, and performance channels—not brand marketing.
Key Responsibilities
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Own user acquisition, activation, engagement, retention, and monetization metrics.
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Plan and execute performance marketing campaigns across Google, Meta, YouTube, and other digital channels.
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Drive growth through experimentation, A/B testing, and funnel optimization.
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Analyze campaign performance, customer cohorts, and conversion metrics to improve ROI.
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Work closely with Product, Analytics, Design,
and Marketing teams to identify growth opportunities.
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Build scalable growth playbooks and optimize CAC, LTV, ROAS, and conversion rates.
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Identify recent growth channels and customer acquisition opportunities.
Must-Have Requirements
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2–5 years of experience in Growth Marketing, Performance Marketing, Growth Strategy, User Acquisition, or Digital Growth roles.
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MBA from a Tier-1 institute.
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B.Tech/BE from a Tier-1 or Tier-2 engineering college.
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Experience working with consumer-facing B2C internet, app-based, or SaaS startups.
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Hands-on experience managing paid acquisition channels such as Google Ads, Meta Ads, YouTube Ads, or similar platforms.
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Strong understanding of growth funnels, attribution, conversion optimization, and retention metrics.
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Excellent analytical skills with a data-driven decision-making approach.
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High ownership and execution mindset.
Preferred Background
Consumer Internet, Fintech,
📌 Growth Manager (Bengaluru)
🏢 Consultbae India
📍 Bengaluru