16 Aug
|
Vigo International
|
Noida
16 Aug
Vigo International
Noida
Company Description Vigo International is a leading textile manufacturer that manages a diverse portfolio of apparel brands. The company focuses on producing quality textiles and garments for a wide range of markets and customer segments. Team members collaborate closely with brand and production units to support consistent, market-relevant messaging.
Joining Vigo
International offers the opportunity to contribute to the growth of established and emerging apparel brands within a dynamic, rapid-paced environment.
KEY RESPONSIBILITIES
- Develop and execute social media strategies for inhouse brands.
- Plan and manage monthly content calendars across Instagram and other relevant platforms.
- Ideate and create engaging Reels, Stories, carousels, posts, UGC and campaign content.
- Stay updated with social media trends, sounds, formats, memes, creators, and fashion culture.
- Build a distinct voice and visual identity for each brand.
- Coordinate with photographers, videographers, designers, influencers, and UGC creators.
- Manage influencer collaborations and creator campaigns.
- Write creative briefs, captions, hooks, and CTAs.
- Monitor social media performance and use insights to improve content and engagement.
- Track reach, views, engagement, follower growth, website traffic, and conversions.
- Manage community engagement through comments, DMs, mentions, and UGC.
- Support product launches, campaigns, shoots, and brand activations.
WHAT WE'RE LOOKING FOR
- 0-1 years of experience in social media, preferably fashion, D2C, lifestyle, or beauty.
- Strong understanding of Instagram and current internet culture.
- Excellent creative thinking and storytelling skills.
- Strong visual sense and understanding of fashion aesthetics.
- Good copywriting skills.
- Ability to identify trends and turn them into relevant brand content.
- Comfortable managing multiple brands with different identities.
- Highly organized, proactive, and hands-on.
- Experience with CapCut, Canva, Adobe or similar tools is a plus.
- Experience with influencer/UGC marketing is a plus.
KEY SKILLS
- Social Media Strategy | Content Creation | Reels | Trend Research | Copywriting | Influencer Marketing | Brand Building | Community Management | Analytics | Fashion & Culture
📌 Social Media Manager (Noida)
🏢 Vigo International
📍 Noida