Reports to: India Business Head / Creative Strategy India Business

Job Summary:

Responsible for planning and executing influencer marketing campaigns, identifying suitable creators, managing influencer relationships, coordinating campaign deliverables, and tracking campaign performance and ROI.

Key Responsibilities:
Identify and onboard relevant influencers/creators across social media platforms.
Develop influencer outreach and collaboration strategies.
Negotiate commercials, deliverables, timelines, and campaign terms.
Coordinate with influencers for content creation and campaign execution.
Prepare influencer briefs, content guidelines, and campaign calendars.
Monitor influencer content to ensure brand alignment and quality.
Track campaign metrics such as reach, engagement, views, clicks, conversions, and ROI.
Maintain influencer databases and campaign performance reports.
Build and maintain solid relationships with influencers and agencies.
Research social media trends, emerging creators, and competitor campaigns.
Coordinate with internal marketing, creative, PR, and performance marketing teams.
Support campaign budgeting and invoice/payment coordination.

📌 Influencer Marketing Associate Gurugram
🏢 Vahdam Teas
📍 Gurugram